In recognition of the ever-increasing importance of the Zimbabwean diaspora, Kumusha Power is to launch a UK-based sales arm to promote its Solar home Systems to Zimbabweans based in the UK.
CEO Geoff Goss said, “the plan is to soft launch a specific campaign in October 2024, geared to promoting our fantastic d.light and SPARK Solar Home Systems to the Zimbabwean market here in the UK.
“We know our products will be far more affordable for people working here than for their family and friends in the informal sector back in Zimbabwe. We’re confident this can be a success for all parties.
Within Zimbabwe, our plan will be to raise awareness within local communities of how diaspora families can help and encourage contact with any family members in the UK or other parts of the world. In time we plan to expand our product offering to the diaspora to cover other key needs for families living at home in rural areas.”
Kumusha Power has also partnered with Ntengwe Women to deliver solar home solutions to rural Matabeleland North. Ntengwe is a non-profit organisation with a hub in Victoria Falls that serves the Matabeleland North area.
Ntengwe works with many of the most marginalised districts of Zimbabwe to deliver ‘Community Development’ programs. These are designed to strengthen these vulnerable rural communities, encourage people to become change agents for themselves, to protect lives in times of crisis, build resilience, and empower the individuals. Ntengwe seeks to deliver lasting solutions and positive change within rural Zimbabwe.
Kumusha Power recognised the tremendous potential in partnering with and supporting Ntengwe’s network in Matabeleland North. Our CEO, Geoff Goss, explains, “We saw Ntengwe addressing issues like health and safety, education, social cohesion, environmental preservation, climate change, and economic empowerment within the rural communities, and we could immediately see how the benefits of our Solar Home Systems (‘SHS’) could fit in with the Ntengwe program. We are delighted to be working with Ntwengwe.”
Kumusha Power has set up a sales and distribution program to help train and empower a network of local women to promote Kumusha Power’s d.light SHS products within their communities. The program will help these groups build a better economic future for themselves. At the same time, the SHS products they promote offer considerable benefits aligned to most of the key Ntengwe issues like health and safety, education, social cohesion, the environment, and climate change.